Meet our home staging experts, all driven to make professional home staging accessible to everyone.
Penny Bergstrom
Co-Founder & Head of Design
Penny is the entrepreneurial force behind Delicious Decors. She is responsible for the company’s overall design direction, and personally leads staging projects for our customers in Central and Southern California. Penny enjoys spending time with her four children and, more recently, her four grandchildren.
Fredrik Bergstrom
Co-Founder & Head of Staging Operations
Fredrik is responsible for DD’s operational infrastructure and oversees all project installations. In a past life, Fredrik was a staff photographer with Studio CA in Stockholm, Sweden for ten years. Fredrik is an avid traveler and sports enthusiast.
Bill Umoff
Chief Operating Officer
Bill leads all strategic business activities for DD. Before Delicious Decors, he spent 11 years in the Bay Area’s startup industry, where he held leadership roles in talent acquisition at companies such as Flexport, quantcast, and Google. Outside of business, Bill enjoys yoga, getting outside, games, and personal finance.
